Don't Mess with the Logo
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Produktdetails
Weitere Autoren: Edge, Jon
- ISBN: 978-0-273-71420-0
- EAN: 9780273714200
- Produktnummer: 23196721
- Verlag: Pearson Academic
- Sprache: Englisch
- Erscheinungsjahr: 2009
- Seitenangabe: 224 S.
- Masse: 370 g
- Gewicht: 370
Über den Autor
Jon EdgeJon has worked on some of the biggest names in branding, including Nissan, Sony, Toyota, Disney, Apple and Orange. E is one half of modern artists EDGE & CARR and is also currently a consultant for WHAM. Jon also set up his own company Edgey Ideas in 2006. He still has aspirations to be mildly amusing and was also once stuck in a lift. Andy Milligan Andy is a leading international brand consultant. He moved to Singapore in 2002 to become the managing director of Interbrands South East Asia operations. He now runs his own company specialising in training and development Andy has worked on a wide range of programmes in Japazi Corp, Barclays, BiC, OSIM, Cerebros, FIFA, ATP Tour, London Underground and Roche. Andy makes frequent appearances in the media, on BBC, CNN, and CNBC. He is the co-editor of Uncommon Practice, 2006 which has sold over 13,000 copies since 2002.
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