On Competition
For the past two decades, Michael Porter's work has towered over the field of competitive strategy. On Competition, Updated and Expanded Edition brings together more than a dozen of Porter's landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic The Five Competitive Forces That Shape Strategy, as well as new work on health care, philanthropy, corporate social responsibility, and CEO leadership. This collection captures Porter's unique ability to bridge theory and practice. Each of the articles has not only shaped thinking, but also redefined the work of practitioners in its r…
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Produktdetails
- ISBN: 978-1-4221-5562-2
- EAN: 9781422155622
- Produktnummer: 22277971
- Verlag: Harvard Business Review Press
- Sprache: Englisch
- Erscheinungsjahr: 2008
- Seitenangabe: 544 S.
- Plattform: EPUB
- Masse: 4'480 KB
Über den Autor
Porter, Michael E.
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